Are Lifting Straps Cheating or Smart Training?Wondering if using lifting straps is cheating? Learn why grip strength matters for health and performance, and when using straps in the gym is actually a smart strategy to keep progressing in your training at AIM Athletic.GeneralThe Conjugate Advantage: Why Our Athletes Keep Getting BetterDiscover how AIM Athletic uses the advanced conjugate method to train hockey and MMA athletes for strength, speed, and resilience. Learn why this system works and how its principles apply to personal training, small group strength, and active rehab.GeneralStop Taking Detours: The Most Effective Route to Fat LossLooking for the best way to lose fat? Strength training combined with low-impact cardio is the most direct route. Learn why building muscle and boosting metabolism is the key to fat loss.GeneralBuilt to Be Uneven: The Truth About Symmetry and Human MovementDiscover why the human body is naturally asymmetrical and how this impacts movement, posture, and training. At AIM Athletic, we embrace these patterns to help you move and perform better—because the goal isn’t symmetry, it’s function.GeneralHip Extension Done Right: Avoiding Pain and Unlocking PerformanceChatGPT said: Learn why proper hip extension is essential for performance and injury prevention, and how firing patterns of the glutes, hamstrings, and QL impact your movement in the gym, sport, and everyday life.GeneralStronger for Longer: The Case for Heavy Strength Training in Older AdultsHeavy strength training is safe and effective for older adults. Learn how AIM Athletic uses smart programming to help members stay strong, independent, and injury-free as they age.GeneralprevNext